

Yes and no. If you order your “gold kit” off of an ad aimed at boomers worried about losing their houses, it is probably scammy.
If you’re very rich and worried, you could stash away a bit of bullion at your home. You’ll have other things of value you could trade on the black market of total societal collapse before you’d need to tap into that resource. If you’re not very rich, a gold bar is not going to do you much good because it’s a big chunk of change tied up in one item. You’re more likely to need smaller denominations, like coins or rings, to pay for stuff in the apocalypse. Or you need to learn to smelt metal. The scam of it all is that people with a financial interest will advertize gold as the safe resource in times of high perceived crisis when the price of gold is already high or rising. It makes much more sense financially to watch the market and buy when it’s down.
Gold is also something that needs the economy to come back before you ran out of other stuff to barter with. If our apocalyptical total collapse lasts a long time, gold will not be as valuable as drinking water, food, or shelter. Smokes (incl. vape juice) and booze might be more useful for a longer time.
I’m not rich and I’d sooner go down the prepper route than buying gold.



It’s an assumption that many people will be unemployed and unemployable in other functions. So far, every big change (like the Industrial Revolution or the advent of computers in the workplace) have lead to temporary displacements, and the longer ago it happened violent side effects. But in the big picture, we have found ways to put the human resource back into the machine. Accountants were supposed to go extinct with the arrival of Microsoft Excel. But their numbers have increased because they can do more useful things with their time than doing the math. The assumption may be more fear mongering. (And it’s too early to tell if you ask me.)
So I don’t think they will kill us off just yet because it isn’t entirely clear that we’re not needed. It’s also possible that so-called AI frees up people and resources that can be channeled into what are chronically underfunded professions today, like teaching or medical care. We have a tendency to think in Matrix or 1984 terms of the future when more positive outcomes exist.