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Cake day: March 24th, 2026

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  • I’ve seen more than a few times a single word change A/B sales 1%/10000% of a category. Sure that means more the bigger you are, but you would be surprised how often words turn people on or off. They get confused

    Anyone who has spent time doing ad copy levels of wordsmithing would probably understand. Imagine Nike’s creative dept saying Nike–Just do stuff. Words matter. Would the Squatty Potty sell as well if it were the Pooper Stooper?

    Edit: most often the offending word was a turn off or confusing to people in a way that only became understood after the fact. Oh! That’s why. The right word usually removed barriers for client understanding. Sorry I can’t remember specifics atm.





  • Just going to semi-counter argument so this doesn’t feel like a circle jerk.

    Analytics are there to help you refine you user flow paths and even refine verbiage to make the whole experience frictionless. With a GDPR style consent banner and a limited and deliberate analytics package you can better fine tune things. Even changing a single word in A/B testing can show results for you and your users. The goal is to make the entire experience as frictionless as possible. Not evil. Just serving the win-win.

    Now to step back for a little perspective to counter my counter. Web properties are very mature these days and we all follow the selected patterns that are time tested. It’s not like the early days when we were trying this all out new and “clunky” was the best description. Unless your site is doing something unconventional on purpose with fundamentals like navigation, it’s probably not a big deal.

    Edit: most companies drop in extensive premium analytics. Then once they know the newly deployed site is good, everyone forgets except for make work reporting to execs.











  • If you stoped repeating the same mistakes over and over again and tried to think “where could this be right” instead of " find a wrong, even a stretch that doesn’t belong and disprove" you would be a more reasonable person to talk to.

    E.g. (clearly needed here)

    You think the rarity of Bill Gates disproves my point. I say a friend who is neurodivergent and a high school drop out literally just bought cleaning supplies and started going door to door to businesses on a strip asking if they needed a good scrubbing. He did a few gigs on the spot for pocket change, but quickly found several of the 2nd story offices were displeased with their after-hours cleaning contractors. A few offered a trial to prove my dude could do a good job. Once proven they offered annual contracts. The landlords and tenants all talk to each other and word got around. Boom! Entrepreneur. Today he has 3 vans and 7 employees. Still doesn’t know what standard deviation is.

    This type of opportunity is everywhere. It’s not the kind that is offered. It’s the kind you find or make yourself. The biggest barrier to entry here is not trying. I could go on all day. But why? The point is made and you’ll either get it, or not.


  • None of what you say is wrong. Statistically speaking you’re making two mistakes:

    You are overemphasizing what is the primary path for most and concluding that everything else should be excluded. Why cut someone struggling from 31.46% of the jobs that don’t fit the optimal 1st standard distribution?

    It literally isn’t as rare as you think. I know a great many overeducated and unemployed as well as a great many high-school dropouts that are Entrepreneurs, Sr Consulting Software Architects and Successful Artists.

    When someone is struggling, consider the normal path might be why. A broader approach that doesn’t prejudice viable alternatives for the crime of being “not the most popular option” is prefferrable.



  • <activate mod ban protection - humour>

    Have you considered the “other” economy?

    • Prostitution or pimping
    • Drug selling (B2B naturally, not retail lol)
    • Drug manufacturing
    • Panhandling
    • Arms Trafficking
    • Terrorism (eco, political, religious,)
    • Religion (start your own church. There is a low barrier to entry here as a street preacher, plus you can combine this with some of the others, but you can work your way up to megachurch pastor with your own jets.)
    • Mugging/Home Invader/Burglary
    • Crime Enforcer a.k.a. the kneecapper
    • Politician
    • Spy/snitch (private/corporate/government)

    It’s really about understanding yourself. What are your needs? What are your natural strengths? When you do what you love, you’ll never work a day in your life.

    <deactivate mod ban protection - humour>

    Edit: A seriously helpful answer that ties into this. I’ve worked closely with retail executives. It’s awful for you on purpose. Their business model is built on low barrier to entry and suffering. You are right to stay away. My above joke was not only meant to be funny. Who doesn’t need a giggle at times like this? But it was also to get you to think in different ways. Making a living is not the same as getting a job with an employer. That’s only one way, and it often sucks. Think entrepreneurship (non-criminal). Think lemonade stand. Not as stupid an idea as it sounds - Martha Stewart got started selling pies outside a plaza. Lateral thinking can help you here. Get outside of your own assumptions and consider a broader perspective.

    • Start your own cleaning company. Residential or commercial.
    • Daycare, Nanny, Au-pair.
    • Food services
    • Personal shopper
    • Home care PSW.

    Edit2: Tough crowd. Humour is difficult.